Leveraging AI-driven tools is no longer optional, but has become truly essential in order for B2B companies to stay competitive. It’s not just about choosing the best tools, however. The most important thing is not simply to be able to output a product quickly, but to deeply understand which tools to use and how exactly to leverage them in order to maximize the impact your marketing strategy can have. Our Sacramento-based digital marketing agency, Three29, is experienced in optimizing many AI-driven processes to execute strategies that help companies thrive.
Check out 15 of our top-ranked B2B AI marketing tools below, and remember, learning how to use them correctly is much more valuable than simply generating quick content.
#1. HubSpot
HubSpot is an all-in-one platform that integrates AI for marketing automation, content generation, and analytics. This tool allows businesses to streamline email marketing and social media, and even nurture their leads.
#2. Jasper
Jasper is a specific content-generating AI-powered tool that’s ideal for creating blog posts, ad copy, and more. Jasper excels in producing human-like text, but developing a solid strategy of use is central in order to effectively integrate its output into your overall campaigns.
#3. Semrush
Known for its stellar SEO capabilities, Semrush offers AI-driven keyword research, SEO suggestions, and even competitor analysis. This can help B2B marketers fine-tune their content to attract the most relevant traffic.
#4. Grammarly
Beyond the basics of checking for grammar mistakes, Grammarly offers tone and style suggestions, which makes it a great tool for B2B marketing teams who are looking to maintain a professional and brand-aligned voice.
#5. Quillbot
This AI platform helps with content creation and paraphrasing which can be a challenging skill for many people. By learning to use it effectively, businesses can personalize their marketing content which leads to more enhanced marketing campaigns overall.
#6. Acrolinx
Acrolinx is a content alignment platform run by AI that helps to make sure your company’s marketing copy is on-brand and makes sure there is consistent language used across multiple channels.
#7. Phrasee
This is a special tool that uses AI to generate catchy email subject lines and push notifications that resonate with your audience. If used correctly, this can cause a significant increase in email open rates and engagement.
#8. ChatGPT
One of the most well-known AI tools, ChatGPT can function like a virtual assistant by answering questions, generating text, and analyzing problems to create helpful outputs.
#9. Seventh Sense
Seventh Sense is an AI tool that optimizes email send times based on individual engagement data, which gives you higher open and response rates for B2B email campaigns.
#10. Canva
Canva is one of the best AI-integrated design tools that helps to create visually appealing graphics and social media posts. You can learn to use it to tailor content to your brand, and don’t need advanced design skills to implement it effectively.
#11. NotionAI
Notion AI is a tool that increases productivity by providing you with a virtual assistant. You can ask it anything regarding your Notion workspace, from questions about your docs to your projects and it will assist you.
#12. Drift
This marketing platform uses AI to engage site visitors, qualify your leads, and schedule meetings for you. It can accelerate your sales cycle and enhance overall performance.
#13. Lumen5
One of the best AI-driven video creation tools is Lumen5 which allows B2B companies to quickly turn blog posts into engaging video content. This improves your content strategy across platforms and allows you to speed up product production.
#14. SurferSEO
This impressive tool uses AI to analyze top-ranking pages against your content. By doing so, it helps you to create SEO-optimized content that outperforms your competitors in search engines.
#15. Copy.ai
One of the most popular AI writing tools besides ChatGPT that can generate marketing copy from prompts is Copy.ai. This one is particularly useful for creating ads, writing product descriptions, and developing other short-form content. It’s important to note that human editing is often required for accuracy, tone, and style.
Important Takeaways from a B2B Marketing Consultant
Each of these AI marketing tools can help to enhance productivity by automating processes, streamlining workflows, and creating high-quality content. The most important thing however is that your company has a deep understanding of how to integrate each of these tools strategically in order to maximize their value.
As a B2B marketing agency, Three29 doesn’t just implement tools, but rather optimizes them to fit your unique business model and specific marketing goals. You can reach out to us if you need help refining your AI marketing strategy executing an entire campaign, or just fine-tuning your processes. In any case, our team can do the work for you, so that you get the results you need without any guesswork or wasted time..
If you need help getting the most from your B2B marketing tools, contact Three29, your trusted B2B marketing consultant, today at (916) 512-3290.
